Client work
Case Studies
Project stories and outcomes, panel intelligence, and industry perspectives from the Xcel Global Panel team.

Global HNW and UHNW Professional Study – Niche Audience Targeting Across 27 Countries
This was one of the more challenging projects we recently delivered, where we successfully targeted High Net Worth Individuals (HNWIs) and Ultra High Net Worth…
20 May 2026
Read articleUnderstanding Cataract Surgeon Perceptions of OVD Utilization and Conversion Drivers Across Global Markets
Overview A leading global ophthalmic organization was evaluating opportunities to enhance the experience of its ophthalmic viscosurgical device, with a specific…
7 May 2026
Read moreEvaluating ASC-Based Orthopedic Surgery Attitudes, Behaviors, and Biosurgery Needs in the US Market
A healthcare research initiative was conducted to better understand attitudes and behaviors related to orthopedic procedures performed in ambulatory surgery cen…
7 May 2026
Read moreGlobal Coffee Market Research Study on Consumer Behavior
Overview This large-scale, multi market coffee consumption research study and multi-market B2C online research study focused on understanding coffee consumption…
8 Apr 2026
Read moreHRIS Market Research Study on HR Technology and AI Adoption
Overview This HRIS research study and B2B online research study focused on understanding the evolving HR technology landscape, including HR information system (…
8 Apr 2026
Read morePostgraduate Student Research Study – Academic Insights Collection
Overview This targeted postgraduate research study was conducted to support a postgraduate-focused academic project by gathering additional insights from a high…
8 Apr 2026
Read moreAffluent Women Consumer Study – Jewellery, Beauty & Healthy Snack Preferences
Overview This affluent consumer research study focused on understanding the women buying behavior, brand perceptions, and product preferences of affluent women…
8 Apr 2026
Read moreWeekly Online Tracking Study – Mobile SIM Usage & Brand Preferences (India)
Overview A high-frequency online weekly telecom tracking study in India was conducted to capture ongoing insights into mobile SIM usage analysis, brand preferen…
20 Jan 2026
Read moreJewellery Purchase Behaviour Research Case Study in India
Overview An India Jewellery Purchase Behaviour Study was conducted online to understand consumer jewellery purchase journey, focusing on gold, diamond, and plat…
20 Jan 2026
Read moreIndia Market Online Study – TV Purchase Behaviour (Pre-Evaluation Campaign)
Overview An India-only online market research study was conducted to evaluate television purchase behaviour among Indian consumers as part of a pre-evaluation c…
20 Jan 2026
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